MYRTLE BEACH, S.C., December 02, 2015 — Fuel, the travel and tourism industry experts on a mission to make “Travel Marketing…Simplified,” announced today the addition of Ben Davidson as the director of sales.
Davidson will manage all aspects of external sales and new client initiatives for Fuel, as well as efforts that directly impact revenue gains while spearheading new clientele within the travel and hospitality industry.
Davidson brings 18 years of sales and sales-management experience to the agency. Prior to joining the Fuel team, he worked as the director of sales with Dominion Enterprises, a Travel Media Group vertical. His responsibilities there included print and digital products such as websites, online listings, social media and reputation management for hotels.
As a sales team manager, Davidson oversaw teams in the Southeast and mid-Atlantic regions, serving approximately 900 clients and managing the pipeline of thousands more.
Additionally, Davidson has served as a pioneer for the industry, presenting and attending numerous trade shows including Choice International and Regional, Wyndham Global, AAHOA, Red Roof, and more.
“During the past several months, Fuel has continued to grow and enhance our client offerings,” said Stuart Butler, chief operating officer for Fuel. “Adding Ben to the team allows us to continue expanding our network and helps us to more broadly implement Fuel solutions within the industry.”
Fuel is a comprehensive digital marketing agency for hotels, with services including website development, SEO, PPC, email marketing, and more. Fuel also creates cutting-edge software that helps hotels increase their direct bookings and decrease their reliance on online travel agencies (OTAs). Products include: GuestExpress — the industry’s most feature-rich hotel mobile app; GuestDesk — the online booking engine that transacts more than $400 million in online revenue each year; and Fuel Gauge Marketing Dashboard — the world’s most advanced analytics and insights tool for hotels.
At Fuel, we think a little differently. We believe that we’re making the world just a little bit better by connecting people with the right products and services. “Travel Marketing…Simplified.” That’s our motto and our commitment. Headquartered in the heart of the travel and tourism industry in Myrtle Beach, S.C., Fuel provides all digital services in-house through a team of experts who understand the potential of well-executed, effective online marketing.