Hoteliers, the spray and pray approach to email is dead. Start utilizing consumer data to your advantage with triggered, rule-based and segmented email sends. Click below to learn more about the automated emails your hotel should be sending.
A/B Testing is increasingly important in today’s world where consumer behavior is constantly changing. Here we explain why you need to test, as well as examples of possible tests for your website.
It’s a no brainer that brands are always attempting to boost awareness and sales via email marketing. Often they end up overloading consumer’s inboxes with irrelevant messages. Learn how to stand out with our tips.