Filling occupancy during the off-season remains one of the hotelier’s biggest challenges and can require a lot of creativity for your digital marketing strategy. Hoteliers should be using every platform, including email, social, paid search, and website content, to promote sales during the off-season. As challenging as it may sound, there are several tactics that […]
Learn the top 5 reasons why guests are unsubscribing from your hotel emails and what you can do to improve list health, engagement, & retention.
Using your hotel’s online data to manage marketing decisions can be tricky. What metrics actually matter? We’ve got the answer. Here are the top 10 metrics that you should actually pay attention to.
In this article we’re going to cover what remarketing and retargeting are, how they work, and why hotels and resorts should be using these tactics to increase their occupancy.
Hoteliers, the spray and pray approach to email is dead. Start utilizing consumer data to your advantage with triggered, rule-based and segmented email sends. Click below to learn more about the automated emails your hotel should be sending.