There’s no instant way to improve your direct bookings, but these hotel direct. booking strategies combined with our hotel software systems can enhance the guest experience from pre-booking and beyond. Employing our industry-leading technology can provide customer-first, focused tactics to give your hotel the edge over OTAs and third-party sites. Read on to learn four […]
Do’s and Don’ts of Hotel Guest Mobile Messaging
Whether you consider yourself a hotel guest mobile messaging expert or are in the process of learning about this unique marketing channel, there are plenty of tricks of the trade that you can implement into your text messaging campaigns that will keep guests engaged and satisfaction high. In this article, we’ll look at some of […]
How to Improve the Hotel Check-In Process
The hotel check-in process has long been an important, albeit tedious step in a hotel guest’s to-do list. But it’s becoming much easier to improve the hotel check-in process thanks to an advancement in user-friendly hotel software systems. Which is good, because improving guest satisfaction is becoming increasingly important for hotels to accomplish. In fact, […]
6 Reasons Why You Should Switch Your Hotel Booking Engine Right Now
We've seen it all before. Difficult to use. Incompatibility. Missing essential features. Hoteliers continue to use booking engines that miss the mark and get in the way of success. If your booking engine falls under one of these categories, you are missing out on direct revenue. We gathered some of the most common reasons why [...]
11 Reasons Why Hotels Should Have Mobile Apps
According to a study by New York University, nearly two-thirds of brand and independent hotels say they plan to adopt mobile app functionality by the end of 2022. In the past, we’ve discussed why 2021 would be a big year for hotels to transition to a contactless experience, but the numbers suggest that 2022 may […]
Small Hotel Booking Software: 4 Features to Look For
Small hotel booking software should pack a big punch. By that, we mean a software solution that has key features to make your hotel's guest booking experience memorable in all the right ways. With the right features, smaller properties can drive more direct bookings, reduce reliance on OTAs, and build relationships with guests that last. [...]
4 Ways Guest Messaging Software Improves Hotel Performance
As technology advances, so do the ways hotels are able to communicate with guests effectively. This has led to guest messaging becoming an effective channel for hotels to build guest relationships and improve overall operations. Combined with supporting hotel software systems, guest messaging software can boost customer satisfaction, staff efficiency, and ultimately your bottom line. [...]
5 Benefits of a GMS in the Hotel Industry
The benefits of a guest messaging system (GMS) in the hotel industry extend to both the hotel and the guest. In the end, when you use the right hotel software technology, you’re ultimately providing better service and an enhanced experience for your guests through valuable insights and personalization. At the same time, guest messaging software will [...]
5 Reasons Your Hotel Should Be Using a Hotel Digital Key
No matter the size of your hotel, hoteliers can benefit from the ease of use and functionality of a mobile app with hotel digital key software. That’s because the best digital key software helps hotels increase revenue per guest, is customizable to look and feel like your hotel’s website, and improve overall operational efficiency, all while enhancing […]
Five Reasons You Can Expect Hotel Apps To Be Required in 2021
Mobile apps for independent hotels are quickly becoming something every guest expects. From touch-free convenience, to additional revenue, this is why your property has to get one in 2021.
Your CRM System Will Determine How (and if) Your Hotel Recovers From COVID-19
The United States is quickly reopening from the COVID-19 lockdowns and the pent-up demand by travelers is almost palpable. In the Myrtle Beach area alone, we are seeing nearly 100% increases in daily revenue, as shown in this graph. However, this is not a long-term trend, this is a short correction of bookings due to [...]
Hotel Email Marketing Tactics For Post-Crisis Recovery
With a recovery period fast approaching, now is the time for hotels to prepare their post-crisis email marketing tactics. Email is a highly effective, budget-friendly marketing tactic that all hotels should be taking advantage of, especially during a time of crisis and recovery. Let your data drive your post-crisis email marketing efforts. Hopefully, you’ve done [...]