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Software

man in hotel lobby looking at smartphone

11 Reasons Why Hotels Should Have Mobile Apps

April 21, 2022 by Fuel

According to a study by New York University, nearly two-thirds of brand and independent hotels say they plan to adopt mobile app functionality by the end of 2022. In the past, we’ve discussed why 2021 would be a big year for hotels to transition to a contactless experience, but the numbers suggest that 2022 may […]

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Categories: Software, User Experience

Hotel room guest opening hotel room door.

Small Hotel Booking Software: 4 Features to Look For

December 21, 2021 by Fuel

Small hotel booking software should pack a big punch. By that, we mean a software solution that has key features to make your hotel's guest booking experience memorable in all the right ways. With the right features, smaller properties can drive more direct bookings, reduce reliance on OTAs, and build relationships with guests that last. [...]
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Categories: Software

Man using chat message app on smartphone

4 Ways Guest Messaging Software Improves Hotel Performance

November 22, 2021 by Fuel

As technology advances, so do the ways hotels are able to communicate with guests effectively. This has led to guest messaging becoming an effective channel for hotels to build guest relationships and improve overall operations. Combined with supporting hotel software systems, guest messaging software can boost customer satisfaction, staff efficiency, and ultimately your bottom line. [...]
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Categories: E-mail, Software

Person receiving and sending emails via phone

5 Benefits of a GMS in the Hotel Industry

October 25, 2021 by Fuel

The benefits of a guest messaging system (GMS) in the hotel industry extend to both the hotel and the guest. In the end, when you use the right hotel guest messaging system, you’re ultimately providing better service and an enhanced experience for your guests through valuable insights and personalization. At the same time, guest messaging [...]
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Categories: Software

woman using smartphone in hotel lobby

5 Reasons Your Hotel Should Be Using a Hotel Digital Key

August 27, 2021 by Fuel

No matter the size of your hotel, hoteliers can benefit from the ease of use and functionality of a mobile app with hotel digital key software. That’s because the best digital key software helps hotels increase revenue per guest, is customizable to look and feel like your hotel’s website, and improve overall operational efficiency, all while enhancing […]

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Categories: Software

person holding phone to hotel door for keyless entry

Five Reasons You Can Expect Hotel Apps To Be Required in 2021

July 8, 2021 by Fuel

Mobile apps for independent hotels are quickly becoming something every guest expects. From touch-free convenience, to additional revenue, this is why your property has to get one in 2021.

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Categories: Software, User Experience

Man using hotel booking engine software

6 Reasons Why You Should Switch Your Hotel Booking Engine Right Now

July 5, 2021 by Fuel

We've seen it all before. Difficult to use. Incompatibility. Missing essential features. Hoteliers continue to use booking engines that miss the mark and get in the way of success. If your booking engine falls under one of these categories, your path to recovery will be far bumpier than others. We gathered some of the most [...]
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Categories: Software, User Experience

Your CRM System Will Determine How (and if) Your Hotel Recovers From COVID-19

May 29, 2020 by Fuel

The United States is quickly reopening from the COVID-19 lockdowns and the pent-up demand by travelers is almost palpable.  In the Myrtle Beach area alone, we are seeing nearly 100% increases in daily revenue, as shown in this graph. However, this is not a long-term trend, this is a short correction of bookings due to [...]
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Categories: E-mail, Software

E-mail connection background

Hotel Email Marketing Tactics For Post-Crisis Recovery

April 22, 2020 by Fuel

With a recovery period fast approaching, now is the time for hotels to prepare their post-crisis email marketing tactics. Email is a highly effective, budget-friendly marketing tactic that all hotels should be taking advantage of, especially during a time of crisis and recovery. Let your data drive your post-crisis email marketing efforts. Hopefully, you’ve done [...]
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Categories: Brand Reputation, E-mail, Software

Man using hotel booking engine software

What is a Hotel Booking Engine?

November 7, 2019 by Fuel

A hotel booking engine is a software application that securely processes direct online reservations through a hotel website. It’s a crucial component in the buying cycle where travelers can find and select a room from a hotel to make a reservation online using a credit card. It's basically the shopping cart for a hotel website. [...]
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Categories: Software, Website

illustrated factory plant conveyor line

Maintaining the Feature Factory: Plugin Architecture for Multi-Tenant Software as a Service

October 11, 2019 by Fuel

Multi-tenancy is a fuzzy concept. Throughout my career with Fuel and the depths of adventurous researching, I have yet to find a comprehensive definition of multi-tenancy and not a hint of an implementation that would suit our needs. Our aim is to provide a Software as a Service to a diverse set of clients each […]

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Categories: Software

Hotel Booking Engine Choice

Great Hotel Marketing Starts At The End: Choosing the Right Booking Engine

October 12, 2017 by Fuel

Our job as hotel marketing experts is to help spend their marketing dollars as effectively as possible. However, sometimes even the most effective marketing can fail and not because of the marketing itself, but something deeper down the conversion funnel. Something that oft times seems not marketing related at all even though it plays the most critical part of the entire mix.

Today we ask the question, “Is your PMS and booking engine the cause of your hotel marketing woes?”

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Categories: Latest News, Software, User Experience

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