There’s no instant way to improve your direct bookings, but these hotel direct. booking strategies combined with our hotel software systems can enhance the guest experience from pre-booking and beyond. Employing our industry-leading technology can provide customer-first, focused tactics to give your hotel the edge over OTAs and third-party sites. Read on to learn four […]
7 Ways to Improve the Hotel Check-In Process
The hotel check-in process has long been an important, albeit tedious step in a hotel guest’s to-do list. But it’s becoming much easier to improve the hotel check-in process thanks to an advancement in user-friendly hotel software systems. Which is good, because improving guest satisfaction is becoming increasingly important for hotels to accomplish. In fact, […]
4 Ways to Earn More Direct Hotel Bookings in 2023
Direct hotel bookings are reservations that a guest makes directly with a property. A direct booking is made with the hotel itself, rather than via a third-party such as an online travel agent, meta-search site, a managed travel service, or similar. The term ‘direct bookings’ typically refers to stays that are still booked online, usually […]
Do’s and Don’ts of Hotel Guest Mobile Messaging
Whether you consider yourself a hotel guest mobile messaging expert or are in the process of learning about this unique marketing channel, there are plenty of tricks of the trade that you can implement into your text messaging campaigns that will keep guests engaged and satisfaction high. In this article, we’ll look at some of […]
6 Reasons Why You Should Switch Your Hotel Booking Engine Right Now
We've seen it all before. Difficult to use. Incompatibility. Missing essential features. Hoteliers continue to use booking engines that miss the mark and get in the way of success. If your booking engine falls under one of these categories, you are missing out on direct revenue. We gathered some of the most common reasons why [...]
How to Improve Hotel Guest Satisfaction
There’s no magic button or single solution for improving hotel guest satisfaction. If hotels want to elevate the guest experience, it will take rolling up sleeves and digging into customer data and implementing cutting-edge hotel software systems that’s proven to make a positive difference in guest satisfaction and hotel ROI. If you’re looking how to […]
11 Reasons Why Hotels Should Have Mobile Apps
According to a study by New York University, nearly two-thirds of brand and independent hotels say they plan to adopt mobile app functionality by the end of 2022. In the past, we’ve discussed why 2021 would be a big year for hotels to transition to a contactless experience, but the numbers suggest that 2022 may […]
Five Reasons You Can Expect Hotel Apps To Be Required in 2021
Mobile apps for independent hotels are quickly becoming something every guest expects. From touch-free convenience, to additional revenue, this is why your property has to get one in 2021.
Great Hotel Marketing Starts At The End: Choosing the Right Booking Engine
Our job as hotel marketing experts is to help spend their marketing dollars as effectively as possible. However, sometimes even the most effective marketing can fail and not because of the marketing itself, but something deeper down the conversion funnel. Something that oft times seems not marketing related at all even though it plays the most critical part of the entire mix.
Today we ask the question, “Is your PMS and booking engine the cause of your hotel marketing woes?”
Your Booking Engine May Be Losing You Millions In Mobile Revenue – Part 2
Want to sell more rooms and make more money? Of course, you do. See how we earned clients millions more in revenue Y/Y with our NEW mobile-friendly booking engine.
Your Booking Engine May Be Losing You Millions In Mobile Revenue
Let’s be honest with ourselves: We hit the mobile tipping point back in 2014. And yet, we still see mobile bookings and mobile revenue lagging far behind. Why is that? The conventional wisdom is that mobile is “earlier in the conversion funnel.” It’s where people are getting inspired or simply researching before switching to the […]