There’s no magic button or single solution for improving hotel guest satisfaction. If hotels want to elevate the guest experience, it will take rolling up sleeves and digging into customer data and implementing cutting-edge hotel technology that’s proven to make a positive difference in guest satisfaction and hotel ROI. If you’re looking how to improve […]
According to a study by New York University, nearly two-thirds of brand and independent hotels say they plan to adopt mobile app functionality by the end of 2022. In the past, we’ve discussed why 2021 would be a big year for hotels to transition to a contactless experience, but the numbers suggest that 2022 may […]
Mobile apps for independent hotels are quickly becoming something every guest expects. From touch-free convenience, to additional revenue, this is why your property has to get one in 2021.
Our job as hotel marketing experts is to help spend their marketing dollars as effectively as possible. However, sometimes even the most effective marketing can fail and not because of the marketing itself, but something deeper down the conversion funnel. Something that oft times seems not marketing related at all even though it plays the most critical part of the entire mix.
Today we ask the question, “Is your PMS and booking engine the cause of your hotel marketing woes?”
Want to sell more rooms and make more money? Of course, you do. See how we earned clients millions more in revenue Y/Y with our NEW mobile-friendly booking engine.
Let’s be honest with ourselves: We hit the mobile tipping point back in 2014. And yet, we still see mobile bookings and mobile revenue lagging far behind. Why is that? The conventional wisdom is that mobile is “earlier in the conversion funnel.” It’s where people are getting inspired or simply researching before switching to the […]