While many property management systems auto-generate simple transactional emails, proper email marketing software for hotels does so much more than the basics. A full-featured hotel guest messaging solution makes it easy to communicate with future, current, and past guests. In 2023, hotels need to use email marketing to stay competitive and relevant. It may seem […]
It’s a no brainer that brands are always attempting to boost awareness and sales via email marketing. Often they end up overloading consumer’s inboxes with irrelevant messages. Learn how to stand out with our tips.
There’s no instant way to improve your direct bookings, but these hotel direct. booking strategies combined with our hotel software systems can enhance the guest experience from pre-booking and beyond. Employing our industry-leading technology can provide customer-first, focused tactics to give your hotel the edge over OTAs and third-party sites. Read on to learn four […]
Whether you consider yourself a hotel guest mobile messaging expert or are in the process of learning about this unique marketing channel, there are plenty of tricks of the trade that you can implement into your text messaging campaigns that will keep guests engaged and satisfaction high. In this article, we’ll look at some of […]
Learn the top 5 reasons why guests are unsubscribing from your hotel emails and what you can do to improve list health, engagement, & retention.
“Up-selling” is a sales technique that refers to convincing customers to increase the amount they are spending from their initial purchase. Think magazines or candy bars by the cashier at the grocery store. For hotels, up-selling comes in a variety of forms, from upgrading to a higher-value room, selecting a value-added service, or choosing a […]
The hotel check-in process has long been an important, albeit tedious step in a hotel guest’s to-do list. But it’s becoming much easier to improve the hotel check-in process thanks to an advancement in user-friendly hotel software systems. Which is good, because improving guest satisfaction is becoming increasingly important for hotels to accomplish. In fact, […]
There’s no magic button or single solution for improving hotel guest satisfaction. If hotels want to elevate the guest experience, it will take rolling up sleeves and digging into customer data and implementing cutting-edge hotel software systems that’s proven to make a positive difference in guest satisfaction and hotel ROI. If you’re looking how to […]
Whether you have a dedicated marketing team or you’re a small team wearing many hats, you need good analytics. There is really no point in marketing if you’re not tracking those efforts. Reliable reporting makes the most of your marketing budget. Understanding your marketing ROI increases revenue overall. Most hotel marketers – or whoever […]
There are many ways to manage and improve your hotel’s online reputation. The abundance of third-party review sites means that staying on top of it all can be like playing a game of whack-a-mole. The most effective way to encourage positive reviews and prevent negative ones is by providing great hospitality in the first place. […]