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If you aren’t using ad targeting when serving PPC or Facebook ads you are likely wasting your advertising dollars on people who will never book a room at your hotel. In this artic...

Great communication is the key to developing a strong and long-lasting relationship. If you approach your messaging strategy from the perspective of wanting to provide value to your gue...

Jeff Bezos’ famous quote on the success of Amazon is “The secret to that is to focus on the things that don’t change in your business.”  The example he specifically used was, �...

I'm seriously worried about what's going to happen when the economy eventually takes a nose dive. Over-reliance on OTAs is going to put a lot of people out of business or force properti...

Leading provider of hotel software and digital marketing solutions to provide sneak peek at critical industry data to attendees of world’s largest hotel technology show Myrtle Beach...

Producer of Leading "Fuel Hotel Marketing Podcast" and "This Week In Hospitality Digital Marketing" combine forces to bring exclusive video interviews, live from the show floor in Minn...