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News

Fuel COVID-19 Consumer Sentiment Study Volume 4: Travelers Are Ready, Especially Millennials

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This is the fourth release of Fuel's COVID-19 Consumer Sentiment Study series. As the U.S. has continued its slow recovery, we want to continue to provide trends on how consumers feel about traveling. For this edition, we are breaking down this data by age group (Millennials, Gen X, Boomers), household income (<$50K, $50-100K, >$100K), and [...]
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Contactless Check-In/Check-Out and Keyless Room Entry Now Available to Hotels Via the Fuel Mobile App

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Affordable, completely customizable mobile application for independent properties adds new lock system integrations and features  Myrtle Beach, SC, May 6, 2020 – Fuel, a leading provider of guest-facing hotel software solutions and digital marketing services for the global hospitality industry, has expanded the digital-key functionality of its industry-leading mobile application for independent and boutique hotels. […]

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A How-To Guide For Targeting Drive Markets

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How-To Guide For Targeting Drive Markets In a post-crisis world, many anticipate that the majority of your hotel's business will com via drive markets. There will likely still be some apprehension to fly, but people will be in serious need of a getaway after a long quarantine period. Reaching your drive market with appropriate messaging [...]
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Hotel Email Marketing Tactics For Post-Crisis Recovery

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With a recovery period fast approaching, now is the time for hotels to prepare their post-crisis email marketing tactics. Email is a highly effective, budget friendly marketing tactic that all hotels should be taking advantage of, especially during a time of crisis and recovery. Let your data drive your post-crisis email marketing efforts. Hopefully, you’ve [...]
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Fuel COVID-19 Consumer Sentiment Study Volume 2: What Changes Are We Seeing?

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Since the onset of the COVID-19 crisis, Fuel has been doing our part to help the hospitality industry navigate these uncharted waters by creating a comprehensive Hotel Crisis Management Resource Master List and by publishing daily podcast episodes and blog articles with tangible and tactical advice on what hotels should be doing to survive. As [...]
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6 Ways to Use Social Media in Your Hotel’s Recovery

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Leveraging your social media channels now will go a long way in making sure your hotel is in a position for success post-crisis. Whether you're an independent hotel, a luxury resort, or a boutique property, these tips and strategies should help and motivate you in your hotel's recovery process. Here are six ways to use [...]
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Crisis Recovery Checklist for Hotels

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Preparing for a Coronavirus Comeback Navigating a pandemic can be difficult. However, you can rest assured knowing that there is a light at the end of the tunnel. We’ve put together a crisis recovery checklist to ensure you’re prepared to rebound quickly. Looking for additional resources on how hotels can manage through this crisis? Here […]

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What COVID-19 Means for Your Hotel Analytics Data

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While we are in the heat of the COVID-19 crisis, it is important to take measures now to make the most of your analytics data. The tactics discussed here would apply to many other situations, although they might be less severe in nature, such as a hurricane, property renovations that cause your property to close [...]
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