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News & Articles

News

Fuel COVID-19 Consumer Sentiment Study Volume 4: Travelers Are Ready, Especially Millennials

May 21, 2020 by Melissa Kavanagh

This is the fourth release of Fuel's COVID-19 Consumer Sentiment Study series. As the U.S. has continued its slow recovery, we want to continue to provide trends on how consumers feel about traveling. For this edition, we are breaking down this data by age group (Millennials, Gen X, Boomers), household income (<$50K, $50-100K, >$100K), and [...]
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Categories: Latest News, Travel Trends

Pie chart composed of people.

Fuel COVID-19 Consumer Sentiment Study Volume 3: Hope is on the Horizon

May 7, 2020 by Melissa Kavanagh

This is the third release of Fuel's COVID-19 Consumer Sentiment Study series. As it appears that the U.S. has started a slow recovery, we want to provide information about how travelers are feeling about when they will feel comfortable traveling. For this edition, we are breaking down this data by age group (millennials, gen X, [...]
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Categories: Latest News, Travel Trends

Fuel Press Release V2

Contactless Check-In/Check-Out and Keyless Room Entry Now Available to Hotels Via the Fuel Mobile App

May 6, 2020 by Stuart Butler

Affordable, completely customizable mobile application for independent properties adds new lock system integrations and features  Myrtle Beach, SC, May 6, 2020 – Fuel, a leading provider of guest-facing hotel software solutions and digital marketing services for the global hospitality industry, has expanded the digital-key functionality of its industry-leading mobile application for independent and boutique hotels. […]

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Categories: Latest News

Beautiful woman laying and enjoying, breakfast in bed

Has the Leisure Hotel Market Turned the COVID-19 Recovery Corner?

April 23, 2020 by Melissa Kavanagh

We have been very closely monitoring our client data in conjunction with data and trends released from other industry experts to see how our clients compare, and gain any insight for recovery and marketing strategies. In this analysis, we are using China’s recovery as a guide. China Data Here are the facts we know about [...]
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Categories: Analytics, Latest News, Travel Trends

Targeting Drive Markets

A How-To Guide For Targeting Drive Markets

April 23, 2020 by Phil Foriska

How-To Guide For Targeting Drive Markets In a post-crisis world, many anticipate that the majority of your hotel's business will com via drive markets. There will likely still be some apprehension to fly, but people will be in serious need of a getaway after a long quarantine period. Reaching your drive market with appropriate messaging [...]
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Categories: E-mail, PPC, Social

E-mail connection background

Hotel Email Marketing Tactics For Post-Crisis Recovery

April 22, 2020 by Alyssa Fate

With a recovery period fast approaching, now is the time for hotels to prepare their post-crisis email marketing tactics. Email is a highly effective, budget friendly marketing tactic that all hotels should be taking advantage of, especially during a time of crisis and recovery. Let your data drive your post-crisis email marketing efforts. Hopefully, you’ve [...]
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Categories: Brand Reputation, E-mail, Software

Pie chart composed of people.

Fuel COVID-19 Consumer Sentiment Study Volume 2: What Changes Are We Seeing?

April 22, 2020 by Cassey Reynoso

Since the onset of the COVID-19 crisis, Fuel has been doing our part to help the hospitality industry navigate these uncharted waters by creating a comprehensive Hotel Crisis Management Resource Master List and by publishing daily podcast episodes and blog articles with tangible and tactical advice on what hotels should be doing to survive. As [...]
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Categories: Latest News, Travel Trends

Fuel Social Media Marketing For Hotels

6 Ways to Use Social Media in Your Hotel’s Recovery

April 17, 2020 by Jeremy Razook

Leveraging your social media channels now will go a long way in making sure your hotel is in a position for success post-crisis. Whether you're an independent hotel, a luxury resort, or a boutique property, these tips and strategies should help and motivate you in your hotel's recovery process. Here are six ways to use [...]
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Categories: Social

Surefire Strategies To Recover Your Hotel’s Lost Reservations

April 10, 2020 by Pete DiMaio

If there is any silver lining in being in a very significant down market is that there must be a recovery on the horizon. And in these times we can work to refine our systems to engage every possible customer in every possible way. Waste can not be in our vocabulary right now, and as [...]
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Categories: E-mail, PPC, Social

Consumer Sentiment Travel Study During COVID19

Shocking Findings From COVID-19 Consumer Sentiment Study

April 8, 2020 by Stuart Butler

Fuel recently fielded a study to North American leisure travelers regarding their perceptions and fears related to travel during the COVID-19 crisis. The survey was sent out on April 2, 2020, and received more than 10,000 responses. Below is a summary of the findings, along with some observations and opportunities that arise from the results. [...]
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Categories: Latest News, Travel Trends

Businesswoman taking notes while sitting in office.

Crisis Recovery Checklist for Hotels

April 2, 2020 by Alyssa Fate

Preparing for a Coronavirus Comeback Navigating a pandemic can be difficult. However, you can rest assured knowing that there is a light at the end of the tunnel. We’ve put together a crisis recovery checklist to ensure you’re prepared to rebound quickly. Looking for additional resources on how hotels can manage through this crisis? Here […]

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Categories: Brand Reputation, E-mail, PPC, Social

Woman looking at hotel analytics

What COVID-19 Means for Your Hotel Analytics Data

March 27, 2020 by Melissa Kavanagh

While we are in the heat of the COVID-19 crisis, it is important to take measures now to make the most of your analytics data. The tactics discussed here would apply to many other situations, although they might be less severe in nature, such as a hurricane, property renovations that cause your property to close [...]
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Categories: Analytics

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