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News & Articles

News

Man using chat message app on smartphone

4 Ways Guest Messaging Software Improves Hotel Performance

November 22, 2021 by Fuel

As technology advances, so do the ways hotels are able to communicate with guests effectively. This has led to guest messaging becoming an effective channel for hotels to build guest relationships and improve overall operations. Combined with supporting hotel software systems, guest messaging software can boost customer satisfaction, staff efficiency, and ultimately your bottom line. [...]
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Categories: E-mail, Software

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5 Benefits of a GMS in the Hotel Industry

October 25, 2021 by Fuel

The benefits of a guest messaging system (GMS) in the hotel industry extend to both the hotel and the guest. In the end, when you use the right hotel software technology, you’re ultimately providing better service and an enhanced experience for your guests through valuable insights and personalization. At the same time, guest messaging software will [...]
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Categories: Software

Email Marketing Word Cloud

Hotel Emails Examples: 10 Automated Emails Your Hotel Should Be Sending

September 28, 2021 by Fuel

Hoteliers, the spray and pray approach to email is dead. Start utilizing consumer data to your advantage with triggered, rule-based and segmented email sends. Click below to learn more about the automated emails your hotel should be sending.

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Categories: E-mail

woman using smartphone in hotel lobby

5 Reasons Your Hotel Should Be Using a Hotel Digital Key

August 27, 2021 by Fuel

No matter the size of your hotel, hoteliers can benefit from the ease of use and functionality of a mobile app with hotel digital key software. That’s because the best digital key software helps hotels increase revenue per guest, is customizable to look and feel like your hotel’s website, and improve overall operational efficiency, all while enhancing […]

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Categories: Software

person holding phone to hotel door for keyless entry

Five Reasons You Can Expect Hotel Apps To Be Required in 2021

July 8, 2021 by Fuel

Mobile apps for independent hotels are quickly becoming something every guest expects. From touch-free convenience, to additional revenue, this is why your property has to get one in 2021.

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Categories: Software, User Experience

The 7 Analytics Data Points Hotels Need to Look at Right Now

May 7, 2021 by Fuel

As of the writing of this post, many destinations in the U.S. are seeing huge shifts in demand from day to day. If you wait until the month ends to review your data, you will be missing out on exactly what consumers are looking for right now. Hoteliers have got to be nimble and able [...]
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Categories: Analytics

Wake Up! Your Post-Booking Conversion Rate Is Costing Your Hotel Money

October 22, 2020 by Fuel

Every hotelier knows about the conversion funnel: potential guests enter your site, shop for a room, and make a booking. 
If you think that’s all there is to it you are losing guests and revenue every single day.  I’m going to show you how to optimize your post-booking conversion funnel for fewer cancellations and improved ancillary revenue.

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Categories: Design & Content, E-mail, Website

Your CRM System Will Determine How (and if) Your Hotel Recovers From COVID-19

May 29, 2020 by Fuel

The United States is quickly reopening from the COVID-19 lockdowns and the pent-up demand by travelers is almost palpable.  In the Myrtle Beach area alone, we are seeing nearly 100% increases in daily revenue, as shown in this graph. However, this is not a long-term trend, this is a short correction of bookings due to [...]
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Categories: E-mail, Software

Fuel Press Release V2

Contactless Check-In/Check-Out and Keyless Room Entry Now Available to Hotels Via the Fuel Mobile App

May 6, 2020 by Fuel

Affordable, completely customizable mobile application for independent properties adds new lock system integrations and features  Myrtle Beach, SC, May 6, 2020 – Fuel, a leading provider of guest-facing hotel software systems and digital marketing services for the global hospitality industry, has expanded its hotel digital key functionality of its industry-leading hotel mobile app for independent and […]

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Categories: Latest News

E-mail connection background

Hotel Email Marketing Tactics For Post-Crisis Recovery

April 22, 2020 by Fuel

With a recovery period fast approaching, now is the time for hotels to prepare their post-crisis email marketing tactics. Email is a highly effective, budget-friendly marketing tactic that all hotels should be taking advantage of, especially during a time of crisis and recovery. Let your data drive your post-crisis email marketing efforts. Hopefully, you’ve done [...]
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Categories: Brand Reputation, E-mail, Software

Fuel Press Release

Fuel Appoints Susan Spivey to the Role of VP of Business Development

February 27, 2020 by Fuel

Sales and marketing maven joins hospitality software innovator. Myrtle Beach, SC – Fuel, the premier provider of hotel marketing software and digital agency services for the hospitality sector, has appointed Susan Spivey as Vice President of Business Development. As Director of Business Development, Spivey will be responsible for cultivating new business opportunities, while working closely […]

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Categories: Latest News

Man using hotel booking engine software

What is a Hotel Booking Engine?

November 7, 2019 by Fuel

A hotel booking engine is a software application that securely processes direct online reservations through a hotel website. It’s a crucial component in the buying cycle where travelers can find and select a room from a hotel to make a reservation online using a credit card. It's basically the shopping cart for a hotel website. [...]
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Categories: Software, Website

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