Another year, another 12 months packed with hotel marketing news and events. Stay up to date by checking our top hotel marketing blogs for 2017!
Analytics
Your Booking Engine May Be Losing You Millions In Mobile Revenue – Part 2
Want to sell more rooms and make more money? Of course, you do. See how we earned clients millions more in revenue Y/Y with our NEW mobile-friendly booking engine.
3 Steps to Ensure Your Booking Engine Tracks Correctly in Google Analytics
Does your hotel’s booking engine live on a separate domain? If so, you’ll need to take a few steps to ensure Google Analytics is tracking properly.
Your Booking Engine May Be Losing You Millions In Mobile Revenue
Let’s be honest with ourselves: We hit the mobile tipping point back in 2014. And yet, we still see mobile bookings and mobile revenue lagging far behind. Why is that? The conventional wisdom is that mobile is “earlier in the conversion funnel.” It’s where people are getting inspired or simply researching before switching to the [...]
New Study Answers Question: Does Your Hotel Website Really Matter?
At Fuel, we like data. It makes our lives easier, often teaches us something new, and it helps up in our continued pursuit to improve the effectiveness of our hotel marketing solutions. For that reason, we constantly survey travellers and put out our findings in the form of travel research studies. This time, we didn’t [...]
Common Pitfalls of Google Analytics Campaign Tracking
Need help with Google Analytics campaign tracking? Here is a great breakdown of how to implement and common pitfalls you may encounter.